Monday, October 26, 2009
IBM
I was watching the Eagles game and I saw a commercial that fit perfectly with our class. It talked about how our water supply isn't endless. We have to start being smarter with the water we do have. The commercial also said that IBM is working on technology to make salt water useable. I just love how companies are becoming more earth conscious and are raising awareness among the general public. I feel like more people would care about global warming or not wasting water, if they knew how serious these issues were.
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I agree. I think that many Americans have this misconception that in order to be "eco-friendly" they need to lower their standards of living. And being a here-and-now society, they generally just dismiss becoming eco-conscious. However, with more and more companies seeing the value in being sustainable, and developing technologies that work smarter without the sacrifice, hopefully the public at large will catch on.
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